Churches seeking to provide significant ministry increasingly are embracing the use of the Internet for the purposes of ministry. Many churches have begun with web sites but have expanded to chat rooms, blogs, Facebook pages, You Tube, and more.
Churches that do not use this resource will increasingly find themselves isolated from communities whose computers are the front door of their lives. As more and more people cocoon, on-line resources are the best way to establish a connection with people who are their neighbors.
You Tube presentations of Sunday morning messages are introducing people to the heart and teaching of churches that they would normally drive by.
Blogs especially allow pastors and key ministry staff to dialogue with seekers and skeptics, while being observed by others who are spiritually hungry.
Website that connect people links with parental education and other forms of practical teaching are making a salt and light connection with their neighborhood.
What is your church doing to establish an on-line presence?